The creators of this booming burger concept brought in Mad Studio for consultation and design expertise before their very first store opened. We continue to be a key agency partner throughout Smashburger’s record growth.(They were the quickest fast-casual restaurant concept ever to hit the 200+ restaurant milestone.) Smashburger is now in 7 countries, 34 states, and over 240+ locations. It’s deliciously simple – serve fresh, never frozen burgers at a great price in a hip environment within the fast-casual category. Mad Studio took that tasty idea and made it resonate across all channels from in-store design to print, digital, and social.